Why We Give

At SocioFabrica, company culture is important to us and we hold corporate giving a one of our core values. With our company culture, not only do we seek to create an environment to encourage employee loyalty and happiness, but use the shared values among our employees to contribute to society.

Many of us at SocioFabrica grew up in families that instilled in us values of charity and giving back, so it’s not too big of a surprise that this value has translated over to the business as well. To SocioFabrica, corporate giving is not something tied to a marketing or PR strategy for the purpose of making our agency look good, but is genuinely something that we feel passionate about. Our office is a tight-knit group that likes to share our interests with each other, so you’ll notice that the causes we invest in often relate to the passions of our employees.

Research conducted by The Millennial Impact shows that 84% of millennial employees made a charitable donation in 2014 and 70% spent at least one hour of volunteering. It’s no secret that passion is the key to influencing participation in company-sponsored cause work. Once you’ve unlocked these passions, you’ll see a happier, more engaged and more fulfilled employees.

We’ve found that our culture of giving really fosters bonds among team members, as they love to see their our efforts in action and directly see the positive impact it has made on society. This naturally results in our agency building respect and a good reputation in the community.

We’re happy to say that we’ve donated our time and talents to help an emerging non-profit dedicated to a plan for peace and prosperity within a global community with their branding, and helped a non-profit institution working to improve the viability of small and medium-scale food businesses in rural and urban America boost their online engagement and new visits to their website. Now, we’re proud to announce our latest partnership with Make-A-Wish Greater Bay Area as a media sponsor for their fundraising event, Wine & Wishes.

Our sponsorship for Wine & Wishes will directly help grant a wish to a child in the San Francisco Bay Area with a life-threatening medical condition to empower them with hope, strength and joy.