by Sylvia Vaquer | Jun 26, 2019 | Cannes
Hello from Cannes, France, where we’re attending the 66th annual International Festival of Creativity at Cannes Lions 2019. It’s been five days of inspiration, insights, meetings, and talks about the future of creativity. I honestly can’t decide what...
by Keyvan Hajiani | Jun 11, 2019 | group sessions
Last week we spent the day with digital marketing leaders at IBM and various brands to learn about the future of Watson Campaign Automation (WCA) and shifts in the industry. IBM asked us to present email best practices to a diverse crowd of their customers and...
by Keyvan Hajiani | Jun 4, 2019 | Email Marketing Programs
1. Don’t be boring! The last thing people want is to swat away a long and pointless email that has nothing to do with them. When you craft your message, tailor specific information to the consumer preferences you’ve gathered about the subscriber. Are they always...
by Sylvia Vaquer | May 29, 2019 | confident yet humble
On May 16th, as part of our She Leads efforts, we hosted a great conversation with Angela Guzman about finding and owning your voice at the San Francisco headquarters of WW (Weight Watchers). Angela is a design leader and entrepreneur, and the creator of Apple...
by Brittney Cruz | May 14, 2018 | Nespresso Campaigns
The 2018 Hermes Creative Awards have bestowed on SocioFabrica their highest honor, a platinum award, for the Alto packaging and campaign concept we designed for Nespresso. The Hermes Creative Awards is an international competition for creative professionals involved...
